Craft & Lavender
Jodi Kimmel came to me with her idea for a craft subscription box and a brain full of ideas. We narrowed down a name, a brand, and went with it. Jodi had a brain full of ideas which I helped narrowed down and hone for her. She knew she wanted a nice simple but effective text based logo, but wanted some colorful imagery to even out her branding.
Using scanned watercolor painting and photoshop, I created her lavender and added it in. I wish I could take credit for the bumble bee but "Beatrice" is all Jodi. I merely incorporated it into her branding using photoshop and illustrator.